Our success is the leadership team.
The reason NoJo Enterprise has earned the trust of customers across Japan for over thirteen years is this small, deeply experienced leadership team — people who have operated together for years and know exactly how to move sales, operations, on-the-ground support, and Japan-side partnerships forward without friction. That alignment is our single biggest competitive advantage, and it is the reason every customer interaction — from the first inquiry to thirteen years of continuous service — feels consistent, accountable, and human.
Breaking through the early industry resistance, opening ETC access for foreign residents, U.S. military families, embassies, and international companies, and now serving 17,000+ customers nationwide — every milestone behind those numbers was carried by the judgment and execution of this team. A small team has run this network — including 37 U.S. military installations across Japan — for more than a decade without interruption, and the operating discipline behind that consistency is what every new customer benefits from on day one.
Founder & CEOAdam Jones
Adam founded JapanETCcard.com in 2013 to make Japan's ETC and expressway system fair, transparent, and accessible for foreign residents, military families, diplomats, and international businesses. The service has grown into a nationwide operation trusted by more than 17,000 customers. In 2026 he launched JapanTollReceipts.jp to remove the monthly burden of collecting toll receipts — for foreigners and Japanese drivers alike. Backed by a strong technical and AI-development background, Adam personally leads the architecture, automation, and security behind the platform.
- 13+Years in Business
- 10+Team Members
- 37Military Installations Served
- 17,000+Customers Served
The people who run the day-to-day.
Ronald JonesSales DirectorOperations & Customer Experience LeadBrings 24 years of IT and leadership experience from his distinguished career as a U.S. Navy Chief. Oversees day-to-day operations, technology, and customer service.
- 24 years U.S. Navy IT experience
- Operations & technology lead
- Customer experience director
Genichi HirayamaBranch ManagerRegional Expansion & Logistics LeadDrives new projects, research initiatives, and innovation. Leads regional expansion and logistics across Japan.
- Regional expansion lead
- Logistics management
- New project initiatives
Naoko UrashimaSales AssociateCustomer Operations & Installations LeadThe heart of customer operations. Handles client requests, ETC installations, shipping, and toll receipt processing.
- Customer operations specialist
- ETC installations expert
- Toll receipt processing
Together with our AI Operations team, we support customers 24/7.
A five-member AI operations process supports the work of the human team.